10 Steps to a Successful Podcast

podcast

As a society, we’re collectively moving towards a digital social climate. Throughout the pandemic specifically, we’ve seen a huge rise in podcast viewership. Are you one of these people? Whether you’re on a walk, running errands, or just making dinner – podcasts are the perfect way to inform, entertain, or engage in content and conversation!

Now, what if maybe you’re looking to create one of your own? Let’s break down the top 10 most crucial tips for curating a personal podcast.

Be authentic

  • In order to have a successful podcast, it is essential to be yourself. Oddly enough, most people don’t want you to tell them what they want to hear – they want you to be straight up with them! So, don’t hesitate to get up close and personal with your audience. 

Focus on quality, not quantity

  • Many individuals who are just starting out with their podcast tend to force content. It is a MUST that you project material that you’re proud of. This allows for you to be consistent, and your audience will understand your desire to create authentically. 

Buy the staples

  • If you’re just starting out, there is no need to spend all of your money on the high-tech items. Simply purchase a mic (We  suggest the Blue Snowball “Yeti”), a set of headphones,  and editing software! Granted that you have access to a computer, this is all you need!

Come up with a schedule, and stick to it

  • Arguably the most important tip that we will share with you is to create a schedule at the outset of your podcast career and stand by it. There is nothing more frustrating than listening to a podcast that is posted every now and then with no rhyme or reason. Let your listeners know when to expect an episode!

Contact guests far in advance

  • Nowadays, it can be difficult to acquire guests that you actually feel in touch with as a host. With this said, it is important to do your research on potential guests two weeks in advance. This gives you time to reach out, connect, and fill the guest in on what your podcast is all about!

Allow the conversation to flow naturally

  • Your energy will reflect either negatively or positively on your guest – be sure to let the conversation flow as if you were out to dinner with a friend! This will allow for maximum comfort on both sides of the mic.

Choose a host that is simple, and easy to navigate

  • Nothing is more frustrating than when you try to start a project, and technology gets in the way. In order to ensure that your viewers can seamlessly access your content, make sure you’re indulging in a host that is user friendly (Anchor, Buzzsprout, etc)

Consider integrating advertisements

  • Making money shouldn’t be at the top of your goal list when it comes to curating a personal podcast. However, who doesn’t want to get paid for doing something you love! Integrating advertisements in your episodes will not only make you some extra pocket change, but will make your platform look legit as well!

Find and evaluate your reason for your platform

  • As we explained in the tip above, money is not the end all be all. Listeners are smart, and most of the time they can sniff out those who are in it for the wrong reasons. This tip goes hand in hand with being yourself. If you love what you do, and are proud of the content you produce – you can’t lose!

Determine your niche

  • There are truly podcasts for everything. Just got a dog? Search up a podcast that explains all the things you need to know! New to makeup? There’s one for that too! What we’re trying to say is that it is so crucial that you find your niche early on in your podcast career. Break down your passions, interests, and goals, and build on them! Check out one of our Philly PR Girls, own podcast in action!

So there you have it – the top 10 most crucial, and beneficial tips for curating a personal podcast! These tips will help you, and your show, survive and thrive among the thousands of other podcasts out there right now. Follow these, and you’re sure to be on the fast track towards success! For more articles like this, make sure to head over to our blog to find a plethora of hot topics, events, and information!