Case Study: Tiny Room For Elephants

The collaboration between Tiny Room for Elephants (TRFE) and Philly PR Girl (PPRG) was a perfect match rooted in Philadelphia's vibrant and creative scene. Excited by TRFE’s festival and its commitment to artistic expression, PPRG embraced the opportunity to elevate its vision and mission. In early discussions, TRFE demonstrated a clear vision and ambitious goals, setting the stage for an enhanced experience. At PPRG, championing artists and creatives is at the core of our identity and we are always enthusiastic about spotlighting the dedication of those pursuing their passions. Our PR Strategy aimed to amplify media coverage and broaden the festival's audience, generating heightened anticipation among families, creatives, and music and art lovers. With over 60 artists, musicians, and creatives participating, the TRFE festival served as a dynamic “living art gallery” and we crafted a compelling press release to evoke a sense of FOMO, fear of missing out, among potential attendees.

Emphasizing the festival's mission, we curated a narrative that fostered a deep sense of connection and engagement with each artist and their work, highlighting the progress of each painting - a narrative we believed would resonate strongly with the media and audience. In addition to our efforts, PPRG provided support for the VIP event preceding the public unveiling; We offered assistance with check-in for over 1000 guests. We always want to ensure our commitment to the success and comprehensive support of our clients.